The100: Performance plateaus, the demise of nudges and horses ruling the world
Horses run the world
The100 Newsletter
All that's made us clap our hands, tap our feet, or smack our heads from the world of insights and beyond. ✋ Warning: The100 newsletter is not for those of a fixed opinion. Or ostriches.
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The100
10/07/2022
The100: Customer perspective, the Peter Principle & impatient optimism
Colin Firth has an effect on me too, Mark
09/23/2022
The100: Rediscovering strategy, Tony’s Chocolonely & the exocentric verb-noun compound agent noun
Strategy? Discuss.
08/05/2022
The100: IKEA effects, the voice of reason and pozzy-wallahs
Marriages taken in part-exchange The IKEA Effect is an interesting bias whereby we value things…
07/22/2022
The100: Disruption nonsense, better briefing and the history of avocados
Be brief, be better A study last year by BetterBriefs caused a core reactor meltdown after finding…
07/08/2022
The100: Nicey-nicey ads, real strategy, and nessecarily [sic]
No such thing as ‘strategic planning’ Roger Martin, Professor Emeritus at University of Toronto’s…
06/24/2022
The100: The psychology of habit, positive pitching and my spirit animal
“They don’t say what they think” For those of you that missed Nudgestock, it’s worth catching up on…
Without good insights, you get bad products
Human-led video analysis and research that sorts the revelations from the rubbish, so you can make products that people really want.