The100: The forecasting paradox, haptic nostalgia & The Goonies
Prediction Pre-mortems
The100 Newsletter
All that's made us clap our hands, tap our feet, or smack our heads from the world of insights and beyond. ✋ Warning: The100 newsletter is not for those of a fixed opinion. Or ostriches.
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01/10/2025
The100: Saying no, staying human and Hollywood
Well, that went quickly. First week back, so forgive the dustiness.
12/13/2024
The100: Best of 2024
Well! You lot like a video (good news for us). And you also like to be amused.
11/29/2024
The100: Human behaviour, human resources and Hugh Grant
Human behaviours The Ogilvy Behavioural Science annual is always an excellent read and Creative…
11/15/2024
The100: The future of Insights, divine discontent & retro TV
See you in Chicago? Roll up, roll up! Tickets for our in person event Humans & AI: How do we…
11/01/2024
The100: Orangutan theory, virtual restaurants and why leaves change colour
Shipmates wanted It’s all systems go here at Watch Me Think towers and we’re looking for 2 new…
10/04/2024
The100: Impatience, going analogue and Stephen Fry
Frying AI No massive revelation here (my cat provides as much insight when she sneezes), but…
Without good insights, you get bad products
Human-led video analysis and research that sorts the revelations from the rubbish, so you can make products that people really want.