The100: Expanding time, talking to animals and Chile’s Atacama Desert
SharkNinja’s $16B+ Product Machine SharkNinja must see more launches than a shipyard. Each year…
The100 Newsletter
All that's made us clap our hands, tap our feet, or smack our heads from the world of insights and beyond. ✋ Warning: The100 newsletter is not for those of a fixed opinion. Or ostriches.
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08/22/2025
The100: The price of American made, judgement economies and 1880s hipsters
Does your brand need to be polarising to be successful? From their grand palaces of ‘hot takes’,…
08/08/2025
The100: Selling ideas, yes/yes questions and growing older
Part myth-busting, part reality check, part blueprint Her Serene Highness of Talking Massive Sense,…
07/25/2025
The100: Chaos packaging, avoiding errors and building Bluey
The things that haven’t changed John Sills has shown that, despite all of the incredible changes…
07/11/2025
The100: Simulating scent, universally cool and Arun’s roof
Comparing apples to sliced apples When scent is central to a product, on-pack imagery that evokes…
06/27/2025
The100: Unprompted opinions, value grids & goodbye
You may have spotted on LinkedIn that there are some big and exciting changes happening today when…
05/30/2025
The100: Happy days, Internal architecture & Tom Cruise.
Happy days are good days and last week, I had a very happy day. We had almost 300 people in a room…
05/16/2025
The100: Cognitive debt, the burden of curiosity and cellar doors
Before we get into this issue of The100, I wanted to say a huge thank you to the whole Watch Me…
Without good insights, you get bad products
Human-led video analysis and research that sorts the revelations from the rubbish, so you can make products that people really want.