The100: Cool brands, the march of nines and Jurassic Park
Food for thought Dan Frommer of The New Consumer has published his latest food & drink trends…
The100 Newsletter
All that's made us clap our hands, tap our feet, or smack our heads from the world of insights and beyond. ✋ Warning: The100 newsletter is not for those of a fixed opinion. Or ostriches.
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03/06/2026
The100: Hindsight bias, conversational dogmas and air fresheners
Jazz, blues, and Chicago views
02/20/2026
The100: Definitions of “insight”, creative bravery and how to dice an onion
What actually is insight? Umar Ghumman collected and compiled 30 definitions of "insight". Pints…
02/06/2026
The100: Data saturation, picture power and unusually large hippocampuses
What do you think? Neil Perkin had some smart thoughts on the role of AI in workplace learning. Now…
01/23/2026
The100: Intentional inefficiencies, the boldness trap and business hotel rooms
The era of Maximiniflation has begun In his latest serving of sense, Mark Ritson has been writing…
01/09/2026
The100: Uncertainty, technical debt and The Upside Down
The year of the horse Happy New Year and all that jazz. Welcome to another year of poking bears and…
11/28/2025
The100: Choice paralysis, signal spotting, and stadium beer vendors
When choosing is confusing Dr Arry Tanusondjaja has been shaking his fist at the persistent myth…
11/14/2025
The100: Accidental innovation, ask vs. guess culture, and space logos
“Then who exactly are we making ideas for?” Sam Williams, head of strategy at AMV BBDO, made a…
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Human-led video analysis and research that sorts the revelations from the rubbish, so you can make products that people really want.