The100: rotten brands, effective habits and Fenton (FENTON!)
Just say “no” Gareth Kay writes brilliantly about Brand Rot. A 5 mins read. It’s worth it:
The100 Newsletter
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Alistair Vince
11/11/2018
The100: Swimming cats, scary space and forgetica
Doubt yourself At our October shindig in London – the Power of Finding your Truth in Marketing –…
11/01/2018
The100: Chaos, data and the sticky stuff of life
The Master at Work For those of you lucky enough to be at our Power of Finding Your Truth in…
10/05/2018
The100: Elephants, 60 minute insights and the return of the Goldfish
Insights in an hour? “In 2011, it felt like there was more time to find a meaningful insight that…
09/21/2018
The100: Churchill, goldfish and getting your factoids right
Brand is an outcome, not an output
09/07/2018
The100: Phone etiquette, Frazzles and the problem with you (yes you)
Thank your critics No-one likes it when their work is criticised – well, maybe not everyone. But…
08/27/2018
The100: Drano, Tony Soprano and the Temple of Trott
The truth, at a stretch On dating sites, it’s proven that men claim to be taller than they actually…
07/13/2018
The100: chasms, culling and the zombie apocalypse
Collateralized debt obligation There’s lots of posts out there on how to tell good stories, but…
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