--- title: Watch Me Think Blog | The100 (2) description: The100 | (2) --- [![Bombayworks logotype](https://hello.watchmethink.com/hubfs/raw_assets/public/WatchMeThink_September_2023/images/wmt-logo_inverse.svg "Bombayworks logotype")](https://watchmethink.com/) - [What we do](https://watchmethink.com/#) - [Watch Me Explore](https://watchmethink.com/what-we-do/watch-me-explore) - [Watch Me Develop](https://watchmethink.com/what-we-do/watch-me-develop) - [Watch Me Use](https://watchmethink.com/what-we-do/watch-me-use) - [Watch Me Shop](https://watchmethink.com/what-we-do/watch-me-shop) - [Who it's for](https://watchmethink.com/#) - [Consumer Insights](https://watchmethink.com/who-its-for/consumer-insights) - [Shopper Insights](https://watchmethink.com/who-its-for/shopper-insights) - [Category Management](https://watchmethink.com/who-its-for/category-mangement) - [Innovation & Product Development](https://watchmethink.com/who-its-for/innovation) - [Sensory & Consumer Science](https://watchmethink.com/who-its-for/consumer-science) - [Packaging](https://watchmethink.com/who-its-for/packaging) - [Marketing](https://watchmethink.com/who-its-for/marketing) - [About](https://watchmethink.com/about) - [The 100 Blog](https://blog.watchmethink.com/) - [Contact](https://watchmethink.com/contact) - [Login](https://watchmethink.com/dashboard) - [Sign up](https://watchmethink.com/#) - [Corporate users](https://watchmethink.com/account/register/client) - [Request registration here](https://watchmethink.com/account/register/client) - [Consumer](https://watchmethink.com/account/register/contributor) - [Get paid to review products](https://watchmethink.com/account/register/contributor) Menu # The100 Newsletter All that's made us clap our hands, tap our feet, or smack our heads from the world of insights and beyond. ✋ Warning: The100 newsletter is not for those of a fixed opinion. Or ostriches. Sign up your soul here ![Untitled design2](https://hello.watchmethink.com/hubfs/Untitled%20design2.png) ## The100 05/29/2026 #### [The100: Goliath brands, the right kind of wrong and ice skating in Alaska](https://hello.watchmethink.com/blog/the100-goliath-brands-the-right-kind-of-wrong-and-ice-skating-in-alaska) Show me the consistency Archduke of Marketing Essentials, Mark Ritson, has had a pop at the… 05/15/2026 #### [The100: Conspiracy raccoons, twin geniuses and the great unspeaking](https://hello.watchmethink.com/blog/the100-conspiracy-raccoons-twin-geniuses-and-the-great-unspeaking) Good day out, that! Yesterday was an absolute rip snorter of a day. 05/01/2026 #### [The100: The Relational Sector, store brands and furby organs](https://hello.watchmethink.com/blog/the100-the-relational-sector-store-brands-and-furby-organs) The quadruple win Here’s an interesting fact for your next dinner party:\* In the US, private label… 04/17/2026 #### [The100: Finishing things, trusting your gut and the world’s most remote inhabited island](https://hello.watchmethink.com/blog/the100-finishing-things-trusting-your-gut-and-the-worlds-most-remote-inhabited-island) Before you update that pack… The objective of many a pack redesign is to look more modern. But,… 04/01/2026 #### [The100: How to disagree, views on morality and mechanical pencils](https://hello.watchmethink.com/blog/the100-how-to-disagree-views-on-morality-and-mechanical-pencils) AI, yai, yai Everyone and their agentic dog has had something to say about Anthropic's AI study.… 03/20/2026 #### [The100: Cool brands, the march of nines and Jurassic Park](https://hello.watchmethink.com/blog/the100-cool-brands-the-march-of-nines-and-roast-chicken-handbags) Food for thought Dan Frommer of The New Consumer has published his latest food & drink trends… 03/06/2026 #### [The100: Hindsight bias, conversational dogmas and air fresheners](https://hello.watchmethink.com/blog/the100-hindsight-bias-conversational-dogmas-and-air-fresheners) Jazz, blues, and Chicago views 02/20/2026 #### [The100: Definitions of “insight”, creative bravery and how to dice an onion](https://hello.watchmethink.com/blog/the100-definitions-of-insight-creative-bravery-and-how-to-dice-an-onion) What actually is insight? Umar Ghumman collected and compiled 30 definitions of "insight". Pints… 02/06/2026 #### [The100: Data saturation, picture power and unusually large hippocampuses](https://hello.watchmethink.com/blog/the100-data-saturation-picture-power-and-unusually-large-hippocampuses) What do you think? Neil Perkin had some smart thoughts on the role of AI in workplace learning. Now… [1](https://hello.watchmethink.com/blog) [2](https://hello.watchmethink.com/blog/tag/the100/page/2) [3](https://hello.watchmethink.com/blog/tag/the100/page/3) [4](https://hello.watchmethink.com/blog/tag/the100/page/4) [5](https://hello.watchmethink.com/blog/tag/the100/page/5) ![Beef\_Shampoo](https://hello.watchmethink.com/hs-fs/hubfs/Beef_Shampoo.png?width=206&height=400&name=Beef_Shampoo.png "Beef_Shampoo") ## Without good insights, you get bad products Human-led video analysis and research that sorts the revelations from the rubbish, so you can make products that people really want. 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